FREE TOTE BAG

With every online purchase over $100.
Designs and patterns may vary.

New Summer Arrivals

Make a Statement

The Denim Hub

Explore our signature denim.
Designed in Geelong, Victoria, made for everyday.
Timeless cuts, modern fits, and effortless style in every pair.

Shop Denim

The Denim Hub

Explore our signature denim.
Designed in Geelong, made for everyday. Timeless cuts, modern fits, and effortless style in every pair.

Shop our Labels

Our Story

Our Geelong heritage underpins everything we do as a business, from providing the inspiration behind our designs.